Artwork Readiness
 

Files that are going to be printed in spot colors are usually going to be vector art. Vector art is non-resolution dependant. Therefore the printer and not the art controls resolution. This allows resizing of art without change to the resolution quality. Acceptable File Extensions .ai (Adobe Illustrator CS2 or lower) .eps .pdf (No placed images) Unacceptable Word documents, PowerPoint and other non-graphic programs are unacceptable. Corel Draw (.cdr) and Freehand (.fh) are not supported. Please ask designers to export files in .eps format. Tips for Creating Usable Vector Art •Convert all text to outlines. •Do not use placed or linked images within the file. (Photographic images etc.) •Include Pantone® (PMS) color pallet.

 

 

What is Raster Art?

Raster art is used for HiRes AccuColor printing(4-Color Process). All photographic or illustrative images for print should be submitted as raster art. Raster art is resolution dependant. Therefore the artwork dictates the image quality. Resizing raster artwork will directly affect image quality. Size increases will lower resolution and create jagged (pixellated) edges. Acceptable File Extensions .psd (Adobe Photoshop CS) - preferred .jpg .tiff .pdf (no placed images, native file only) Tips for Creating Usable Raster Art •Provide 300 dpi or more at final print size. •Minimum resolution accepted is 150 dpi. Quality will be marginal. •Pantone® matches will require added screens (touchplates).